
You might also perform domain analysis on a website in order to see if it’s worth approaching its owner for a link from that site to yours - this is because external links (‘backlinks’) from high-quality websites to your content can boost your site’s overall performance in search results. You typically perform domain analysis on your own website - to see where SEO improvements could be made - or on a competitor’s, to see how difficult it will be to outrank them in search results (and to find ways to do so). This means getting a simple overview of the ‘quality’ of a domain from an SEO point of view. Most SEO projects start with some basic domain analysis. Let’s continue by looking at something called domain analysis. I’ll go through these in depth below, highlighting all their pros and cons. That’s just the beginning though - there are many other features provided by Semrush that are designed to help you improve your site’s search rankings. It will suggest websites that might be worth approaching for backlinks.Īnd it allows you to perform SEO audits on your website to find out if there are any technical improvements you can make to it that will help you achieve better search results. It can also tell you how difficult it will be to rank for specific search queries.

tweak technical aspects of your site so that it achieves higher search rankings.įor example, based on the phrases you enter, Semrush can give you keyword suggestions that can be used as the basis for writing blog posts that are likely to perform well in search results.create new web content that is likely to attract traffic.find out what people are searching for on Google.
